Category Archives: Business Products & Services

How businesses can use Facebook Messenger

Most companies have heard that social media like Facebook has become an important element in successful online business, but few understand how to use it effectively.

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There are estimated to be 1.84 billion users of Facebook worldwide, of which 1.15 billion are predominantly mobile. Ninety-one per cent of those aged 15 to 34 were said to be using Facebook in 2015. Not only are these all potential customers, but Google is widely believed to count an active Facebook following as a factor when ranking your main business website.

With a virtual monopoly of internet traffic in the hands of just two search engines, anyone trying to promote an online commerce operation knows that no factor can be ignored when it comes to search engine optimisation. However, whilst IT departments understand this, management tends to reach for more familiar advertising and marketing models.

Focus on connecting, not selling

While …

What is the problem with whisky bottles and recycling?

The UK Recycling Association has placed whisky bottles onto its list of top recycling offenders, highlighting the products that are the most difficult to reuse. The difficulty with whisky bottles is primarily down to the mix of materials used for packaging and the way in which this is constructed. The technical mix of materials means that components which could otherwise be recycled, are instead, ending up at landfills or burned in incinerators.

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The main problem with whisky is the cardboard tubing with the bonded metal base and metal lid that holds the bottle. CEO of the UK Recycling Association, Simon Ellin, said that the lid would either head to aluminium recycling or steel recycling, but the metal base is the main problem as it is bonded to the cardboard cylinder and extremely hard to recover for recycling.

This is a problem even with the current advancements to waste …

New Report Reveals the Most Powerful Brands in World Football

Once upon a time nobody connected the word ‘brand’ with football clubs. However, the last fifty years have seen a shift in professional, top level football, one that has seen some of the most globally renowned clubs, become some of the biggest forces in the global market. A recent report has revealed the most powerful brands in the world of football, with a few UK surprises in the top ten.

This is the eleventh Brand Finance report, named “Football 50 2017“. The report looks at competitive standing, popularity, new signings and managers to work out which clubs are likely to be the powerful brands for the year ahead, and which have made the biggest bucks in the football industry. It therefore splits into two lists, one entitled Most Powerful Brand and a second entitled Most Valuable. Every year big names drop down and lesser names rise up the …

Tips for Surviving as a Digital Nomad

Let’s talk about how to make most of the nomadic lifestyle. We will prepare you for all the challenges that you may face as a digital nomad. It is a difficult lifestyle so yes, it is not easy to maintain. This is how you can survive as a digital nomad:

●    Save enough money before you leave home

Saving money is very important, as a digital nomad, you should always have a backup for everything. So save lots of money before you leave your home for a nomadic adventure. This will save you from all the financial issues that you may face. You should always cover for the worse because you never know what happens next.

●    Start the remote work at home before you leave for any adventure

You should start an online business before you leave your home for traveling. Get in touch with your remote work beforehand …

What is so special about Raksha Bandhan?

In our country, all our relationships are worshipped with much fanfare. We put in a lot of heart into building a love relationship with our kith and kins. Raksha Bandhan is a reflection of that characteristic attribute of our country. And not only during Raksha Bandhan, but that affable relation in a family is noticed in any festive moment.

But speaking particularly about Raksha Bandhan specialty, one must remember the fact that it is celebrated only in India or by people of Indian origin all across the world. The values and principles we learn at childhood is not forgotten after growing up. In childhood, most siblings think that this is a game and after growing up, they realize the implication of this festival and thus values it more.

In our modern understanding of Raksha Bandhan, this festival is hugely regarded as a celebration of love between a brother and …